Before you decide what marketing you're going to do in 2027, the first step is to make sure you know where your marketing needs to go
Whether you've never had a formal marketing strategy before, your existing strategy needs revisiting or you simply want an experienced perspective on where your marketing should focus next, we'll help you establish a clear strategic direction for 2027.
We’ll send you a questionnaire to gather the information we need about your business
We’ll analyse the information you provide using our strategic marketing expertise
We’ll use that insight and analysis to develop your professional marketing strategy
We’ll provide headline recommendations for where your marketing should go next
Businesses with a clear marketing strategy know where to focus their efforts, how to make the best use of their budgets and have the information they need to make sound business decisions that deliver better results.
Here are four advantages a strategy offers:
A strategy reduces guesswork, helping you to identify the activities most likely to deliver results rather than wasting money on things that don't work.
Strategies uncover where the greatest opportunities for growth lie and which markets offer the most potential, so you can focus your resources where they are likely to make the biggest difference.
Part of the strategy will review how to position your business to give customers a compelling reason to choose you over your competitors.
Your strategy will give your business a stronger foundation for winning new customers, increasing sales and achieving sustainable growth.
Your One Page Marketing Strategy will be developed specifically for your business. It will be a bespoke strategy for you, built on the information you send over via the questionnaire, and it will include:
Which part of the market should the business focus on?
How should the business approach that segment, including the offer and products/services?
How should the business be positioned to attract the target market?
The key priorities that need to be addressed for your marketing to succeed
Recommendations for where we believe your marketing should focus, based on the information and research you've provided
This isn't an automated report or a strategy generated from a template.
Your strategy will be developed by Lindsay Woodward, Chartered Marketer and Fellow of the Chartered Institute of Marketing, with 25 years' marketing experience.
Your completed One Page Marketing Strategy will bring the key strategic decisions together into one clear document that you can use to guide your marketing throughout 2027.
If you’d like to ask Lindsay any questions about this one page strategy, please email her directly on lindsay@l-w-marketing.com. We’d rather you ask so you know if this is right for your business.
You supply the information. We supply the strategic thinking.
Your One Page Marketing Strategy gives you all the strategic direction you need to develop your own marketing plan. But if you'd like Lindsay Woodward Marketing to take the next step and develop your comprehensive marketing strategy and detailed 12 month marketing plan, you can progress to our full service at any time.
If you decide to progress within 90 days of your one pager being completed, we'll credit the full £1500 you've already invested against the cost.
The One Page Marketing Strategy is a limited 2027 planning offer. Bookings close on 18th December 2026 and it costs £1500 + VAT.
Please note, 50% of the costs will be invoiced upon booking the strategy and we will send over your questionnaire as soon as we receive payment. Then the remaining 50% will be invoiced when the strategy has been completed and sent over to you.
It will take around one month* to complete your strategy from the time that we receive your completed questionnaire.
If you want to go into 2027 knowing who your marketing should focus on, how your business should be positioned and the strategic priorities that should shape your activity, this is your opportunity to put that direction in place.
Book Your One Page Marketing Strategy* This time may be longer if you book in December as Lindsay Woodward Marketing will be closed for 2 weeks over Christmas. We will give you an updated estimated completion time when we send over the questionnaire if this is relevant.
